|
|
Client
BrainX
The challenge
Our client needed a series of compelling Flash movies that would present the benefits of their software product to
their various audiences.
The process
Our copywriter worked closely with the software in order to gain knowledge of the product before embarking on the
actual writing. Scripts were sent to the client for feedback as they were produced.
In parallel to the writing being completed, the look & feel of the movies was created and photography research
conducted. Production of the Flash movies followed, with photos, screen captures, text animations, voiceover, and
musical track integrated and timed to perfection.
The outcome
A Director-based CD-ROM with an intuitive interface leading to the various engaging Flash movies that powerfully
address specific audiences.
|
|
|