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We are a dynamic group of talented individuals who bring to the table expertise in marketing,
design, and development. We thrive on creativity, and work in a fun, nurturing environment,
where we treat each other as family. This extends to our clients, to whom we give the best in
creative solutions and customer support.
What we do
From Biotechnology to Publishing, Telecommunications to Entertainment, we are committed to
understanding your target audience thoroughly, and to producing materials that result in increased
sales.
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Strategizing and planning
a. Strategy and creation of a strong marketing gameplan to follow
b. Determining the best ways to reach your audience on an ongoing
basis by focusing on how you can solve their problems
c. Establishing expertise in your industry so that you ultimately
become the logical choice for the purchase
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Advertising campaigns
a. Direct response
b. E-mail
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Collateral
a. Catalogs
b. Brochures
c. Annual reports
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Internet
a. Informational sites
b. E-commerce sites
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CD-ROM
a. Browser-based educational titles
b. Director/Flash education titles
c. Corporate overviews
d. Training CD-ROMs
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Video production
a. Film and video production
b. Professional, experienced crews
c. All film and video formats
d. Crew booking and coordination
e. Full post production
f. Video & sound editing
g. Motion graphics
h. DVD authoring
How we do it
Our creative process takes us through the following stages:
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Learning about who you are as a company, about your team and
internal culture, and about what makes your products and/or services unique
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Learning in great detail about your target audience, their fears,
needs, and purchasing behaviors
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Working closely with you in determining how to calm those fears and fulfill
those needs, in order to develop a strategy for success
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Producing a gameplan that draws from traditional and new marketing
methods, and ultimately boosts your growth
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Exploiting our overall expertise to produce the most powerful and communicative
work—work that engages your audience, speaks to their benefits, and gets them to buy
Our Clients
Our diverse client family includes:
Publishing
Prentice Hall
McGraw-Hill
Delmar Learning
Wadsworth Publishing (now Thomson Higher Education)
WH Freeman
Sage Publications
Entertainment
The Independent Film Channel
Smashtrax
Telecommunications
Spirent Communications
Tekelec, Inc.
Others
Amgen, Inc.
The Galef Institute
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